The book

The author

  • David Shenk is the national bestselling author of five previous books, including The Forgetting ("remarkable" - Los Angeles Times), Data Smog ("indispensable" - New York Times), and The Immortal Game ("superb" - Wall Street Journal). He is a correspondent for, and has contributed to National Geographic, Slate, The New York Times, Gourmet, Harper's, The New Yorker, NPR, and PBS.

    More info here.

    Contact David.

    Follow on twitter.

    Speaking inquiries here.


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November 14, 2007


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I was looking for stuff on multilingualism when I ran across your blog, and I was surprised at the Coke logo you had posted. It's in Baybayin aka Tagalog script, and is a rarely used albeit widely-recognized writing system here in the Philippines.

Just wondering where you picked it up. :)

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I would love to have been taught another language as I grew up - it never happened though.

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Congratulations on your page, it is really interesting

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being bilingual really does help tremendously


There is no doubt that being bilingual has many advantages. Knowing various languages can help ones career or when one is traveling.


The report referred to in this blog of mine is very interesting, it is based on Canadian research.

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